ABOUT
Our Philosophy
Traditional 3C's Methodology is a business strategy framework conceived and built by Kenichi Ohmae who is a world renowned business strategist. We have adapted the core principles of the 3C's to product and technology strategy. We have found that the 3 elements of the strategic triangle: Customer, Competitors, and Company play well when evaluating the right approach to managing technology driven organizations.

3C's Methodlogy
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Understand your Customer
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Know your Competition
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Be objective about the Company
"The strategist's method is very simple to challenge the prevailing assumptions with a sing questions" Why."
-Kimichi Ohmae
Technology Application
We must reapply the classic cornerstones of the 3C's around our use of technology assets.
Customer: Who is the customer?
Key elements to consider include: customer demographic, customer needs, customer segments size and growth rates, customer willingness to pay, and price sensitivity.
Competition: What are the competitive dynamics?
Key elements to consider include: competitors' value proposition and brand, competitors' market share and growth, competitors' financial health
Company: What defines the company?
Key elements to consider include: product offering, profitability, core competencies, unique selling point, financial performance and resources
Our Team
Tom Anderson, Principal Owner
tanderson@razertech.com| Phone: 484-459-0955
Actively advising the C-Suite on technology strategy. Tom is a driven CTO leader committed to transformation and innovation. With a proven track record of success, he has a value driven work ethic rooted in partnering with the business. He has acquired skills over domains such as manufacturing, e-Commerce, traditional information Systems, SaaS and product engineering. Notably, he innovated and delivered a patented M2M platform strategy servicing the ERP needs of global beverage brands. His specility areas include data science, systems design and architecture. He has a passion for establishing the "path forward" and creating a clear bision around technology. Graduated educated in Software enigneering means that his innovative thinking is balanced by discipline and practical results.
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